Goal: Followers and Engagement

Brand: ICONIC Fashion India

Creative Solution: We banked on the latest fall-winter collection to get massive eyeballs to Iconic's Instagram handle. We activated celebrity channels and roped in Arjun Kapoor, Kapil Sharma, Karthik Aryan to showcase the latest collection. Parralelly, planned high engagement content with some of the most celebrated influencers in the lifestyle space.